LightSky

With Blue Moon positioned near the craft beer space, we needed to show that LightSky (yes, it’s one word) was different. It’s a lighter, more session-able beer. One that’s made for your daytime hangs and won’t bring you down. So we lightened everything up, even the gravity. Welcome to the Light Side of the Moon.

Colleen Keesey Senior Art Director

Brandon Zach Senior Copywriter